Our Tools
Our PPC Services
Account Optimization
Account Optimization
Account analysis is a key ingredient of a successful ad strategy. With your business model and KPIs in mind, we will go from a high-level review of the account structure and settings to assessing ad targeting, device performance, and keywords to see where the possible bottlenecks and areas for improvement are.
Search Ads
Search Ads
Get on the first page of Google and Bing and reach your target audience before your competitors do! We run in-depth keyword research and follow best practices for PPC ad copywriting to ensure your ad ranks as the most relevant result to what your audience is searching.
Social Ads
Social Ads
Paid advertising on popular social platforms with billions of users like Facebook, Twitter, Instagram, LinkedIn, YouTube allows you to reach specific audiences that are most interested in your business. Drive brand awareness, connect with existing clients and capture new leads.
Display Ads
Display Ads
With Google Display Network, you can reach millions of websites, pages & blogs across the internet with text-based, banner, audio, or video ads to reach your potential customers.
Shopping Ads
Shopping Ads
Whether large or small, online retailers can take advantage of the E-commerce PPC, a simple way to drive quality traffic to your shop by advertising relevant products to the shoppers looking for them. No need for specific text or banner design. We'll create and optimize your product feed for the best results!
Mobile Ads
Mobile Ads
The potential for mobile advertising revenue is vast. By optimizing your website, landing pages, and ads for mobile, we will help capture more qualified leads searching for your products or services on mobile devices. Your mobile ads can appear in the format of text, video, banner, or in-app ads.
Remarketing
Remarketing
Want to win back users that visited your site but didn't convert? Remarketing campaigns can recapture interested audience's attention by placing your ads on sites actively visited by the user. Remarketing (aka ad retargeting) is a powerful way to remind past visitors of your brand, build recognition and customer trust.
Why Digital Z?
Proven Expertise
Our team consists of certified digital marketing experts, Analytics, and Google Adwords specialists with years of experience implementing PPC marketing programs for various industries and business types from end to end
Flexible Approach
We tailor our PPC services packages to meet each business's specific demands so you never have to pay for a single service you don't need. Create your own package of services from scratch; feel free to mix & match them as your strategy evolves.
Dedicated Management
Your day-to-day account management is totally taken care of by a dedicated PPC specialist who will set and monitor your campaigns in real-time, keep track of the performance metrics, and evaluate results to make all necessary adjustments asap.
Transparent Communication
Regular progress updates and open communication is key to a successful business relationship. We provide consistent, easy-to-understand reports at a frequency of your choosing to keep you informed of the progress towards your business goals.
Your Full Control
You grant us access to YOUR account, not the other way around. This means you can always remove access for other users and retain full control of your account and any data you have, once you decide to manage it on your own.
No Budget Limit
By applying different customized marketing tactics for each particular case, we manage to deliver results for organizations regardless of their size, business type, industry, or advertising budget, whether too small or large.
Automation
With the help of AI and machine learning technology we are enabled to automate a number of PPC management, optimization, and reporting processes, so you can maximize your digital marketing efforts, while saving time and budget.
International Presence
We are headquartered in San Francisco, with several offices of local multilingual teams around the globe. Working across different time zones makes us available to attend to our clients’ needs at all times.
Our PPC Process
Advanced market research
Strategy development; Account setup
Conversions optimizations via Google Analytics & Tag Manager
Keyword research; ad copy & banner creation
Campaings monitoring, testing, and optimization
Ongoing support & regular reporting on progress
Why PPC Matters
Extremely targeted reach
Instant exposure to a huge audience of people interested in your business
Real-time measurable values
Clear metrics showing what's driving the most return on your ad spend
More sales, revenue & leads
A boost in the high converting traffic of potential customers to your website
Сost-effective budget spend
Affordable and controllable ad options for any budget. You only pay for conversions
Brand recognition
Increased visibility, awareness, and trust for your brand with customers
Customer Success Stories
Niche: Fitness, Wellness
Industry: B2C
Goals: Conversions
Strategy applied: Conversions on the website, remarketing
Niche: Marketplace App
Industry: Sports Cards
Goals: Traffic
Strategy applied: Search ads
Niche: Health App
Industry: Health, Wellness & Fitness
Goals: Brand Awareness
Strategy applied: Brand Awareness
Niche Marketplace
Industry: Real Estate
Goals: Leadgen
Strategy applied: FB leadgen, Cold emailing
What Our Client’s Say About Us
"Working with the Digital Z marketing team has been instrumental to the growth of my business. There are a lot of restrictions and challenges that Digital Z marketing team has to deal with on daily basis to market VibePlanet. They do it with expertise, due diligence and on time."
Alla Petrosyan Co-Founder VibePlanet
"The team has been a power house behind our online marketing going from a poorly managed SEM approach to a well-rounded online marketing strategy. Their work did not stop at implementing keywords that work but they also analyzed our sales process to generate a fully fledged audit on what could be done to increase our sales. I can safely say that Digital Z team is becoming a critical part of our growth strategy."
Valerie Orsoni Founder&CEO LeBootCamp
"Digital Z marketing is great to work with. Needing to work with a team that you can outsource to and trust at the same time is paramount for any business. Digital Z and their team are there to rely on whenever you need them. Supercharging your marketing efforts is a no-brainer with Digital Z."
Glenn Orgin CEO and Founder of Richr
Common PPC Questions Answered
What is PPC and how does it work?
Pay per click (PPC) is a form of paid advertising that allows your business to create ads using specific keywords and place them on different online platforms with the aim to reach your target audience. In PPC advertising you only pay when a user clicks on your ad (hence the name). There's a number of ways to reach your customers using PPC: through remarketing, search engine advertising, social advertising, display, mobile, shopping ads, etc.
How can PPC help my business?
PPC is your best, easiest option for fast results. Using this type of advertising you can instantly reach a huge audience of potential customers, drive high-converting traffic to your website, increase brand awareness, and boost sales.
What is PPC Management Services?
PPC management at Digital Z is an on-demand, totally flexible form of collaboration between your company and our PPC experts who will take care of the development, implementation and supervision of your entire PPC ad strategy or any part of it.
What do PPC management services include?
Once we perform a free detailed analysis of your account, our team will help you create a custom PPC services package that meets the goals of your business and fits into your budget. Your package may include development of campaign strategy, advanced market research, account setup and optimization, ad creation, keyword research, targeting, and more. A dedicated PPC specialist assigned to your account will provide daily management, set and monitor your campaigns in real-time, keep track of the performance metrics, evaluate results to make all necessary adjustments asap, and provide regular reporting.
How much do PPC management services cost?
Rather than forcing you to opt into a standard fixed-price subscription package that is not necessarily a perfect fit for your particular needs, we came up with a flexible “mix & match” approach that allows you to create your own PPC services package.
Will you use my existing PPC account or create a new one for me?
It’s up to you, in either case you will remain in full control of your account and any data you have once you decide to manage it on your own.
What types of business do you work with?
We successfully collaborate with organizations of various sizes, business types, budget levels, and industries.
How can I get started?
Request your free audit using an online form and we'll get back to you right away. Got other questions? Let us know how we can help you at EMAIL@EMAIL.com!
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